PIZZA HUT
FACEBOOK SOCIAL APP
Social & Mobile | 07.2011
Pizza Hut wanted a new way to engage with their customers through social and mobile channels. We developed a concept that would allow customers to trade “shares” between friends and strangers in exchange for completing certain tasks. Each share was worth one dollar and could be redeemed in-store or online.
The application needed to reside within Facebook, PizzaHut.com and through their mobile app to take advantage of existing infrastructure.
RESPONSIBILITIES
- Experience Design
- Art Direction
- Visual Design
- Strategy